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Research Report 540 Customers requirements of multimodal travel information systems

Published: | Category: Integrated land use and transport systems , Transport demand management , Research programme , Research & reports | Audience: General

The purpose of this research was two-fold:

1) to provide evidence-based recommendations that identify the Transport Agency's customers' key information needs, and
2) to provide best-practice guidance on ways the Transport Agency can best offer and 'push' the delivery of multimodal travel information that is tailored to individuals.

This research was carried out in three stages, between November 2012 and June 2013:

  • Literature and best-practice review of current travel information provision, both in New Zealand and internationally
  • Focus groups/structured interviews to examine key traveller information needs and to conduct a practical assessment of the usefulness for the New Zealand context of the various delivery systems
  • Online interactive survey to provide a quantitative assessment and priority ranking of travellers' information needs.

This report describes the above work and provides recommendations for potential future actions.

Erratum - 21 January 2014

Page 38, top row of table, 'AA Roadwatch', corrected to show a tick in the 'Web cams' and 'Planned Roadworks' columns.


Keywords: best practice, commuter information, crowdsourcing, focus group, journey planning, multimodal, New Zealand, online survey, public transport, travel choice, travel information

Publication details

  • Author:
  • Published: December 2013
  • Reference: 540
  • ISBN/ISSN: 978-0-478-41901-6