Our advertising

Too many people die on New Zealand roads each year. These losses place a huge toll on families, friends and our community. The cost of emergency services, medical care, reparation and human grief is enormous.

Together with NZ Police and the community, we’re working to reduce the number of people maimed and killed on our roads.

In this section you can learn all about our advertising – how it works and why we focus on certain areas and target specific people.

Latest advertisement